Nokia – Belle

Nokia’s range of Belle handsets boasted fast, smooth browsing, a choice of screens, customisable widgets and the interactive sharing of photos, videos and music, offering a versatile, personalised experience to the user.

We turned the range of home screens into a dynamic graphic that filled the store window. As with all Nokia campaign ideas, this had to be adaptable enough to be translated into different languages. Working with 3D visualizers, we were able to test our designs in the variety of store environments that Nokia has globally.